The sea contains the greatest source of available natural ingredients and represents a diverse wealth of opportunity for the world of cosmetics. PHYTOMER has developed a high-tech approach to the formulation and use of cosmetics, capable of drawing on this source to extract its esthetical benefits, without affecting the natural balance of their environment.
Scientists at PHYTOMER study the defense systems developed by algae and marine plants in order to survive in their hostile environment (waves, UV rays, pollution etc.). They extract those marine ingredients which are able to reproduce the skin's natural functions and integrate them into advanced cosmetic formulas. This is known as marine biomimicry: new generation cosmetics which imitate the best aspects of nature for healthy, natural beauty.