Heat Wrap Therapy helps relieve stress, pain and induce deep restful sleep. Warm Buddy Heat Wraps, Heat Packs and Eye Pillows use aromatherapy. Warm in the microwave or cool in freezer. Warm Buddies are the original warm-up plush animals, perfect for soothing children sleep. Awarded the PTPA (Parent Tested Parent Approved) Seal of Approval for excellence in parenting products. People love our luxurious Spa Robes too. Heat wrap therapy can be used for the relief of muscle, joint and lower back pain, neck pain, shoulder pain, and menstrual cramps – more effective than oral pain medications ibuprofen / acetaminophen.